Hero Ingredient
Pure Cow Ghee
Charaka Samhita prescribes Ghrita as the finest oleation substance for infants, providing deep cellular nourishment and skin barrier support.
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• Gentle scalp and hair oil enriched with Pure Cow Ghee, Brahmi, Amla, and nourishing botanical oils to support healthy hair and scalp care, Regular massage helps support healthy neurological development & also nourishes for healthy eye development.
• Crafted with Jojoba Oil, Almond Oil, Coconut Oil, and Sunflower Oil to moisturize delicate scalp skin and keep baby hair soft and manageable. Promotes Healthy skin microbiome.
• Infused with Ayurvedic botanicals including Neem, Anantmool, Turmeric, Shankpushpi, Calendula, Lavender, and Chamomile for soothing scalp massage rituals and overall scalp nourishment.
• Pure Cow Ghee and Anantmool help soften and loosen cradle cap flakes, supporting gentle scalp cleansing and comfort during regular massage routines.
• Organically sourced ingredients baby-friendly ingredients that support relaxing massage rituals and are free from mineral oil, silicones, parabens, and harsh chemicals.
Classical Reference
14 active ingredients slow heat infused in cow ghee,herbal infusions, floral oils. Every one selected for documented neonatal benefit.
Hero Ingredient
Charaka Samhita prescribes Ghrita as the finest oleation substance for infants, providing deep cellular nourishment and skin barrier support.
MEDHYA RASAYANA
The supreme Medhya Rasayana. Supports scalp microcirculation and healthy infant hair growth, Nourishes Brain.
Cradle cap Relief
Supports the development of clear, even skin tone and provides anti-inflammatory action & Cradle Cap Relief for sensitive newborn skin
MEDHYA RASAYANA
Calming the nervous system, improving memory formation, and supporting healthy cognitive development. Its Tridosha-balancing properties make it gentle enough for the most sensitive newborn skin.
Natural Purifier
Classical Kushthagna herb. Curcumin provides anti-inflammatory action at newborn-safe concentrations.
Skin Comfort
Rich in oleic acid, Vitamin E (tocopherols), and zinc — directly nourishes the developing skin barrier.
DHATRIPHALA
Protects delicate infant skin from oxidative stress and supports the development of a resilient, healthy skin microbiome.
Gentle Soother
Triterpenoids and flavonoids provide anti-inflammatory, wound-healing, and skin barrier repair action. One of the best-evidenced botanicals for neonatal eczema-prone and reactive skin. Soothing at any season.
The Science
Brahmi and Shankpushpi are the two Medhya Rasayana herbs documented in Charaka Samhita for brain development and nervous system nourishment. Together they form the Medhya Dvaya — the twin brain tonics — at the heart of Poshan Sneham.
Baby skin absorbs far more than adult skin. When you massage with Brahmi and Shankpushpi, the active compounds don't just sit on the surface — they absorb in. These are the exact two herbs Charaka Samhita prescribed for infant brain nourishment.
Brahmi + Amla + Shankpushpi + Asta Aushadhi TraditionNeem controls the yeast that can make cradle cap worse.Anantamool helps soothing dry, flaky, cradle cap-prone scalp and supporting balanced baby scalp care.
Neem + Anantamool + Turmeric + Asta Aushadhi TraditionGentle botanicals traditionally used for comforting scalp care, soothing massage rituals, bedtime relaxation, and delicate skin support.
Chamomile + Lavender + Almond + CalendulaThe Evening Protocol
Rooted in Charaka Samhita. Golden herbs Brahmi and Shankpushpi. A 15-minute evening ritual that nourishes your baby's skin, calms the nervous system, and builds the bond — the way it was always meant to be.
Pour 5–7 ml of Poshan Amrit into clean palms. Rub together for 20 seconds until warm. Never microwave — palm-warming preserves the Dasapushpadi herb complex.
Test on your inner wrist. Should feel warm, never hot.
A few drops on fingertips. Gentle massage on scalp and fontanelle. Brahmi and Shankpushpi absorb through the scalp to support brain and nervous system nourishment. This is the step most closely referenced in classical Kaumarabhritya Medhya massage protocol.
Start here — feet are least sensitive. Helps baby settle.
Long, slow, rhythmic strokes from head to toe. Jojoba-almond base absorbs beautifully — no greasiness, no slipping. Gentle circular motion on the belly clockwise. Avoid the fontanelle. Consistent rhythm signals safety to the developing nervous system.
Followed by full body massage — builds neurological bond prescribed in Kaumarabhritya.
Allow oil to absorb for 10–15 minutes. Then bathe with Anmira Anaya Head-to-Toe Wash. This Snana after Abhyanga completes the classical Kaumarabhritya newborn care routine.
Consistency matters more than perfection. Even 5 minutes daily builds the benefit.
A baby's scalp is softer and more delicate than an adult's, and it is still settling into its natural oil balance in the early months, so the baby hair oil you choose matters.
In the first weeks the scalp can feel dry or flaky, and there is the soft spot — the fontanelle — that needs a gentle touch during any champi.
A heavy or strongly scented oil can feel like too much on such delicate skin, sitting on top of the scalp or weighing the fine hair down.
This is why a light, gentle baby hair oil suits a newborn — one that softens the scalp and cares for the fine hair without leaving it greasy or heavy.
Used as a slow champi before the bath, the right baby hair oil also calms a baby, and makes the whole routine a soothing one for both of you.
In Indian homes a gentle champi — a slow head massage with a light baby hair oil — has always been part of caring for a newborn, and it is valued for much more than the hair alone.
Calms the baby and helps sleep
The slow, warm rhythm of a head massage soothes a baby, and many parents find it helps their little one settle and sleep more deeply.
Cares for the scalp and hair roots
Massaging a light oil into the scalp keeps it soft and comfortable and cares for the roots, the healthy base that soft hair grows from.
Part of the traditional care for a baby's growing senses
Ayurveda has long held the daily champi to be nourishing for a baby's growing senses and nervous system, which is why it is treated as an everyday ritual in the early, formative months.
A gentle touch for a soft, still-forming head
A newborn's head is soft and still settling, with the fontanelle needing a light hand, and a slow champi is a calm, careful way to care for it.
Comforting through the sniffles
A warm champi before the bath is traditionally felt to comfort a baby through a stuffy, congested evening.
Poshan Sneham is a light desi cow ghee hair oil with brahmi, amla and neem, made for exactly this daily champi — with no parabens, no mineral oil and no added preservatives.
Baby hair is finer and softer than an adult's, and a baby's scalp is more delicate, so it needs a gentler baby hair oil than anything you would use on your own hair.
An adult scalp can take a heavy oil and a strong scent; a baby's cannot, and fine hair is easily weighed down and left sticky.
A thick or heavily scented oil can leave the scalp feeling heavy and the hair flat, which is the opposite of what soft, delicate baby hair needs.
This is why a light, gentle baby hair oil is the right choice for a newborn — it nourishes the scalp and softens the hair without overloading it.
In a dry winter or an air-conditioned room the scalp can flake more, so a gentle oiling routine helps even more.
The baby hair oil benefits parents look for — a soft, nourished scalp, fine hair kept soft, and a calm champi — all come from what is in Poshan Sneham: pure Ayurvedic herbs infused in desi cow ghee, with jojoba, almond, coconut and sunflower oils.
Brahmi and Amla for the Scalp and Hair
Brahmi is the calming herb Ayurveda has long used for the scalp, and amla has always gone into Indian hair care for strong, healthy hair. In Poshan Sneham they help keep the scalp soft and the fine hair nourished.
Neem and Anantmool to Keep the Scalp Clean
Neem helps keep the scalp clean and healthy, and anantmool and haldi (turmeric) care for the skin of the scalp. Shankhpushpi and calendula help keep it calm and comfortable between washes.
A Light Oil Base, Absorbed Not Heavy
Desi cow ghee with jojoba, almond, coconut and sunflower oils makes a light base that is absorbed into the scalp, so it nourishes the fine hair without leaving it greasy or heavy.
These are the baby hair oil benefits in one bottle. Poshan Sneham suits newborns and up, and is used before the bath as a champi — pair it with Poshan Amrit baby massage oil for the body. More on the whole routine in our newborn skincare routine guide.
A cow ghee baby hair oil is not a new idea — Kaumarabhritya is the Ayurvedic branch concerned with the care of infants and children, with classical references including the Kashyapa Samhita, and cow ghee had a place in it for the scalp as well as the skin.
Desi cow ghee is the base the herbs are infused into, so it carries brahmi, amla and neem into the scalp as it is absorbed — the method Ayurveda calls sneha kalpana. Because desi cow ghee is postbiotic, it also helps support the scalp's barrier and its microbiome balance.
Poshan Sneham is made that way: desi cow ghee with jojoba, almond, coconut and sunflower oils, infused with brahmi, amla, neem, anantmool, haldi and shankhpushpi, so this cow ghee baby hair oil cares for the scalp the gentle, classical way.
Poshan Sneham is co-created with doctors in family medicine.
Parents comparing a baby hair oil with an adult hair oil usually want to know what makes the baby one different — the base, the herbs, and how light it feels.
A Light Base, Not a Heavy One
An adult hair oil is often heavy and strongly scented. Poshan Sneham is a light desi cow ghee base with jojoba, almond, coconut and sunflower oils, absorbed into the scalp so the fine hair is never left greasy or weighed down.
Herbs Chosen for a Baby's Scalp
Poshan Sneham is infused with brahmi, amla, neem, anantmool, haldi and shankhpushpi — the herbs Ayurveda used for a soft, clean, cared-for scalp — worked into the ghee rather than added at the end.
Gentle Enough for the Newborn Weeks, and Older Children
Poshan Sneham is dermatologically tested and suits the daily champi from the newborn weeks. Older children use it too, right through the hair-growing years.
That is what a baby hair oil vs an adult hair oil comes down to — a light base, herbs made for a baby's scalp, and a gentle champi. Used before the bath, it pairs with Poshan Amrit body massage oil for the malish.
Knowing how to apply oil on a baby's scalp takes only a few minutes and a gentle hand.
Warm a few drops of oil between your palms, then massage it into the scalp with your fingertips in slow, small circles, keeping your touch light around the fontanelle, the soft spot, and never pressing on it.
If there are dry flakes — the cradle cap many babies get — a gentle oiling before the bath can help soften them, and a soft baby brush lifts them away afterwards.
Leave the oil on for 15 to 30 minutes before the bath, then wash it out with a mild baby wash. Most families do the champi two or three times a week, or daily if the scalp is dry.
That is really all there is to how to apply oil on a baby's scalp — slow, gentle, and light around the soft spot. As with anything new, if you notice redness or your baby seems uncomfortable, stop and check with your paediatrician — especially if your baby was born early or has sensitive skin.
The best baby hair oil for a newborn is a light one that softens the scalp and cares for the fine hair without weighing it down. Maaiee Poshan Sneham is pure Ayurvedic herbs — brahmi, amla, neem and shankhpushpi — infused in desi cow ghee, with jojoba, almond, coconut and sunflower oils, so it stays gentle and light on a newborn's scalp.
Two or three times a week suits most babies, and daily is fine if the scalp is dry or flaky. Maaiee Poshan Sneham is light enough for a regular champi, softening the scalp without leaving the hair greasy. Warm a few drops, massage in gently, and wash it out before or at bath time.
Warm a few drops between your palms, then massage it into the scalp with your fingertips in slow, small circles, keeping your touch light around the soft spot. With Maaiee Poshan Sneham, leave it on 15 to 30 minutes before the bath so the scalp softens, then wash it out with a mild baby wash.
A gentle oil helps by keeping the scalp soft, clean and comfortable, which is the healthy base hair grows from — though how fast and how thick hair comes depends on age, genetics and overall health. Maaiee Poshan Sneham carries brahmi and amla, the herbs Indian homes have long used to care for a baby's scalp and hair.
A gentle oiling can help soften the dry flakes of cradle cap before the bath, so a soft baby brush can lift them away — but oil is not a cure, and stubborn or spreading cradle cap should be seen by your paediatrician. Maaiee Poshan Sneham is a light desi cow ghee oil with brahmi and neem, made for exactly this kind of gentle scalp care.
Both are gentle, but they do different things: coconut oil is a single light oil, while a cow ghee base carries herbs into the scalp as it is absorbed. Maaiee Poshan Sneham uses desi cow ghee infused with brahmi, amla and neem, plus coconut, jojoba, almond and sunflower oils — so it nourishes the scalp and keeps the fine hair soft without feeling heavy.
It is best not to leave it in overnight. A pre-bath champi of 15 to 30 minutes gives the scalp time to soften, and then the oil is washed out. With Maaiee Poshan Sneham, oil left on too long can attract dust, so a short champi before the bath is the gentler routine.
Around 15 to 30 minutes before the bath is enough for the scalp to soften and the oil to be absorbed. Maaiee Poshan Sneham is a light oil, so it washes out easily with a mild baby wash, leaving the scalp soft and the hair clean, not greasy.
The scalp and the body have different needs, so a dedicated oil for each works best. Maaiee Poshan Sneham is the lighter scalp-and-hair oil, while Poshan Amrit is the body massage oil for the malish. Use Poshan Sneham for the champi and Poshan Amrit for the body.
It is best not to. Adult hair oils are usually heavier and more strongly scented than a baby's fine hair and delicate scalp can take. Maaiee Poshan Sneham is made light for a baby — desi cow ghee with brahmi, amla and neem — so it cares for the scalp without overloading the hair.
Yes — a gentle champi is one of the kindest things for a dry, flaky scalp, softening it before the bath. Maaiee Poshan Sneham is a light desi cow ghee oil with brahmi and calendula to help keep the scalp calm and comfortable. If the scalp looks red, sore or very flaky, check with your paediatrician.
Look for a light, gentle oil with no mineral oil — a nourishing base and herbs made for a baby's scalp. Maaiee Poshan Sneham is desi cow ghee with jojoba, almond, coconut and sunflower oils, infused with brahmi, amla, neem, anantmool, haldi and shankhpushpi, and no parabens or mineral oil.
Maaiee Poshan Sneham is newborn safe and made for the early weeks, when a baby's scalp is delicate and can feel dry. Warm a few drops, massage gently around the soft spot, and keep the champi short. If your baby was born early, check with your paediatrician first.
You can buy Maaiee Poshan Sneham Baby Scalp & Hair Oil online for ₹399 (100 ml), delivered across India. It is available on the Maaiee website, Amazon, Flipkart and Tata 1mg. Parents starting from scratch often take the Welcome Baby Kit.
Complete the Kaumarabhritya Daily Ritual
After massage comes the bath. After the bath comes moisture. Maaiee's complete routine — formulated to work in synergy — the way classical texts always intended.
| Feature | Maaiee | Most Others |
|---|---|---|
| Certified Organic Facility | Yes | Rarely |
| GMP and ISO Certified Facility | Yes | Sometimes |
| Doctor Co-Created Formulations | Yes, family medicine | No |
| Pure Cow Ghee (Ayur-Ghrita) | Yes, hero ingredient | Synthetic emollients |
| Free from Parabens, Sulphates, Phenoxyethanol | Yes, all three | Usually only one |
| Free from Mineral Oil, Silicones, Talc | Yes | Commonly used |
| Suitable From Birth | Yes | Not always |
A feature comparison against typical baby care alternatives, compiled by Maaiee.
Maaiee products are made in a COSMOS Organic and USOCA certified facility that also holds GMP and ISO certification. They are formulated without parabens, sulphates, mineral oil, synthetic fragrance, talc, silicones or phenoxyethanol, using natural-origin Ayurvedic ingredients including pure desi cow ghee, the Ayur-Ghrita base.