Naani Maa's wisdom · Natural origin ingredients · Pharmaceutical precision
Ancient Ayurveda. Modern Rigour.
Your Baby Deserves Both.
Maaiee is India's Ayurvedic, organic and natural doctor co-created baby care brand — built on pure cow milk ghee, classical herbs, and natural-origin ingredients. Co-created with doctors in family medicine. Made with organic and natural ingredients, manufactured in a COSMOS Organic and USOCA certified facility.
Made with organic & natural ingredients · Doctor co-created
The science behind Maaiee
Built on pharmaceutical precision. Rooted in Ayurvedic wisdom.
M.Pharm · MBA in Pharmaceutical Management · Co-created with doctors in family medicine
Maaiee was built by a Master of Pharmacy (M.Pharm) and MBA in Pharmaceutical Management — applying the same ingredient safety profiling, stability assessment, and formulation science from her pharmaceutical training to every baby product.
Every formulation draws from the classical Ayurvedic branch of infant care — Kaumarabhritya — documented in the Charaka Samhita and Ashtanga Hridayam, texts over 1,500 years old. These aren't marketing references. They are the actual sources for the herbs, oils, and practices built into every Maaiee product.
Co-created with practicing doctors in family medicine. Dermatologically tested on newborn and sensitive baby skin. Made with organic and natural ingredients.
A complete organic baby ecosystem
Skin. Nourishment. Comfort.
Crafted with organically-grown Ayurvedic herbs, prized for their potent skin benefits, blended in pure cow ghee — manufactured in a COSMOS Organic and Uttarakhand State Organic (USOCA) certified facility. Natural origin and clean ingredients across skincare, cereals, and clothing.
Ayurvedic baby skincare
- Complete skincare range — wash, lotion, massage oil, hair oil, soap, powder, diaper cream
- Pure Cow Ghee (Ayur-Ghrita) — natural emollient, not synthetic CCT or CG
- Dasapushpadi, Ashwagandha, Brahmi, Turmeric, Neem, Vetiver, Calendula
- pH balanced · tear-free · gentle for delicate skin · zero synthetic additives
Sprouted organic cereals
- Sathu Maavu multi-grain · Ragi Moong Dal Beetroot · Sprouted Oats
- Sprouting enhances iron, calcium, protein absorption naturally
- Zero sugar · zero salt · zero maltodextrin · zero preservatives
- Traditional Indian weaning wisdom — pure quality, verified organic
Muslin cotton clothing
- Jablas, night suits, nappies, swaddles, towels, hospital bag sets
- 100% muslin pure cotton — ultra-soft, breathable, hypoallergenic
- Temperature-regulating — cool in summer, comfortable in winter
- Chemical-dye-free · soft elastics · eczema-safe · pre-washed
Why pure cow ghee, not synthetic emollients
Ayur-Ghrita · आयुर्-घृत · pure desi cow ghee
Most baby products use CCT or CG — low-cost synthetic emollients with no nutritional profile. Maaiee uses certified-organic pure cow ghee, Ayurveda's foundational ingredient for infant skin care, prescribed in the Charaka Samhita specifically for Mardana (infant massage).
- Fat-soluble Vitamins A, D, E and K — essential for skin barrier development
- Omega-3 and Omega-9 fatty acids — anti-inflammatory, cellular nourishment
- Postbiotic butyrate — supports the skin microbiome
- Deeply penetrating — strengthens and repairs the skin barrier from within
- Documented in the Charaka Samhita and Ashtanga Hridayam for infant care
Our zero-toxin standard
What will never be in a Maaiee product
Maaiee is made with organic and natural ingredients. Here is what we keep out — permanently.
The Maaiee standard
Where ancient wisdom meets verified science
Every Maaiee product sits at the intersection of documented Ayurvedic practice, pharmaceutical-grade formulation, and organic and natural ingredients.
Kaumarabhritya
Ayurveda's branch of infant care — documented in classical texts. Every herb in Maaiee products has textual provenance and centuries of documented use for babies.
Pharmaceutical rigour
Formulated by an M.Pharm and MBA applying pharmaceutical-grade stability testing, ingredient safety profiling, and quality standards to every formula.
Doctor co-creation
Every product co-created with practicing doctors in family medicine — ensuring formulations are appropriate, safe, and beneficial for each developmental stage.
Global verification
India Organic and Lacon certification for our cereals is internationally recognised — equivalent to leading global organic food standards.
What parents are searching for
The questions every new parent asks
Short answers to the six things parents check before they buy anything for a newborn.
Is this gentle enough for a newborn?
Maaiee skincare is pH balanced, tear-free, and dermatologically tested on newborn skin. Natural origin ingredients only. GMP and ISO manufacturing. Gentle from baby's very first bath.
What does organic really mean on baby products?
Maaiee is made with organic and natural, plant-based ingredients — free from parabens, silicones, mineral oil, and phenoxyethanol. Rooted in Ayurvedic Kaumarabhritya formulation, not just a label.
What baby oil is best for Indian skin and climate?
All Maaiee skincare works year-round. Dasapushpadi oil with pure cow ghee in a sesame base is warming in winter, light-absorbing in humidity. The lotion is deeply moisturising in dry months. The powder keeps babies cool in summer heat.
Which baby cereal has no sugar or maltodextrin?
Every Maaiee sprouted cereal contains zero added sugar, zero salt, zero maltodextrin, zero preservatives — only India Organic and Lacon verified sprouted grains and pulses.
Is muslin cotton better for baby than regular fabric?
Muslin's open weave allows air circulation, prevents heat rashes, regulates temperature, and softens with every wash. 100% muslin pure cotton — chemical-dye-free and hypoallergenic.
Are Ayurvedic herbs safe for baby skin?
Every herb — Ashwagandha, Brahmi, Neem, Turmeric, Vetiver — has documented use in Kaumarabhritya for centuries. Formulated at safe, dermatologically-tested concentrations.
Your baby's first products should be the safest.
Skin, nourishment, and comfort — all natural origin, all made with organic and natural ingredients, all built on Ayurvedic wisdom and modern pharmaceutical science.
What Maaiee makes, and what is in it
Maaiee is an Ayurvedic, organic and natural, doctor co-created baby care brand from India, founded by a Master of Pharmacy with an MBA in Pharmaceutical Management and co-created with practicing doctors in family medicine.
Skincare — seven products, pH 5.5, dermatologically tested on newborn skin, GMP and ISO certified, FDA compliant, manufactured in a COSMOS Organic and USOCA certified facility. No parabens, mineral oil, silicones, phenoxyethanol, sulphates, talc, GMO or synthetic fragrance.
Cereals — India Organic and Lacon Quality certified sprouted baby cereals. Zero added sugar, salt, maltodextrin or preservatives. Sprouted grains and pulses only.
Clothing — 100% muslin pure cotton, chemical-dye-free and azo-dye-free, hypoallergenic, eczema-safe and temperature-regulating.
The Ayurvedic foundation is Kaumarabhritya, the branch of Ashtanga Ayurveda devoted to infant care, documented in the Charaka Samhita, Ashtanga Hridayam and Sushruta Samhita.
Ingredient index
Skincare. Pure cow ghee (Ayur-Ghrita, cow ghee); Dasapushpadi taila; Ashwagandha (Withania somnifera); Brahmi (Bacopa monnieri); Bhringraj (Eclipta alba); Turmeric (Curcuma longa, Haridra); Neem (Azadirachta indica, Nimba); Vetiver (Vetiveria zizanoides, Ushira); Calendula (Calendula officinalis); Marigold (Tagetes erecta); Chamomile (Matricaria chamomilla); Kashmiri lavender (Lavandula angustifolia); Anantmool (Hemidesmus indicus); Mulethi (Glycyrrhiza glabra); Vacha (Acorus calamus); Daruharidra (Berberis aristata); Shankpushpi (Convolvulus pluricaulis); Amla (Emblica officinalis); jojoba (Simmondsia chinensis); sesame (Sesamum indicum, Til Taila); sweet almond oil; mango butter (Mangifera indica); arrowroot; kaolin clay; goat milk; shea butter (Butyrospermum parkii); coco glucoside; sodium cocoyl isethionate; chicory root inulin (Cichorium intybus).
Cereals. Ragi (Eleusine coracana); moong dal (Vigna radiata); oats (Avena sativa); bajra (Pennisetum glaucum); brown rice; foxtail millet (Setaria italica); urad (Vigna mungo); brown chana (Cicer arietinum); red lentil (Lens culinaris); almond; cashew — all sprouted, India Organic and Lacon Quality certified under the National Programme for Organic Production.
