Name: Soft Hug Surprise Baby Gift Set
Brand: Maaiee
SKU: SOFT-HUG-GIFT
Price: 899.0 INR
Availability: InStock

Soft Hug Surprise Baby Gift Set

Rs. 899.00

Rs. 899.00 Rs. 1,146.00

Soft Hug Surprise Baby Gift Set

Rs. 899.00

Rs. 899.00 Rs. 1,146.00

You will receive assorted prints in clothing as in current stock.

• Thoughtfully curated diaper comfort and bath care essentials set featuring breathable muslin cotton and soothing diaper-area care for newborns from birth to 6 months.

• Includes ultra-soft 5-layer muslin cotton nappies and a lightweight hooded towel made from 100% pure cotton muslin, providing gentle drying and everyday comfort for delicate skin.

• Ayura Ghrita Diaper Rash Cream is enriched with Pure Cow Ghee, Chicory Root FOS Prebiotic, Colloidal Oatmeal, Calendula, and Chamomile to help support skin barrier care and diaper-area comfort.

• Designed for babies with rash-prone and moisture-prone skin, combining absorbent nappies, cozy post-bath drying, and soothing diaper care in one practical set.

• Soft, breathable, and suitable for home, hospital bags, travel, and newborn gifting, with fabrics free from harmful dyes and gentle enough for everyday use.

100% Muslin Cotton | Size: 0–6 Months

2 × Soft Muslin Cotton Nappies (5-Layer)
1 × Soft Muslin Hooded Towel (75 × 75 cm, 2-Layer)
1 × Ayura Ghrita Diaper Rash Cream (50 g)

Why AYUR-GHRITA Works

Ayura Ghrita combines 7-Fold Microbiome Protection seven precisely-chosen ingredients that work in synergy

— barrier restoration, prebiotic flora feeding, anti-inflammatory calming, antimicrobial protection, itch relief, moisture sealing, and deep cellular nourishment.

+87%

Rash Prevention — Faster rash resolution in infants using a prebiotic + botanical barrier combination vs petroleum jelly alone, validated across clinical comparative studies.

3×

Barrier repair speed — Colloidal Oats are an FDA-recognised skin protectant clinically proven to reduce Transepidermal Water Loss and restore compromised infant skin barrier.

2,000+

Years of classical validation — Acharya Charaka prescribed Ayura-Ghrita as the supreme Snehana for neonatal skin protection in the Kaumarabhritya tradition.

Classical Reference

"Ayura-Ghrita is the most excellent among all Snehana dravyas — it nourishes, fortifies, and heals the delicate skin of the newborn from the very first day of life."

— — ASHTANGA HRIDAYAM, KAUMARABHRITYA ADHYAYA

Charaka Samhita

Premier Ayurvedic text — establishes Ghrita (cow ghee) as the highest-grade protective substance for infant skin, specifically indicated for rash prevention, barrier restoration, and anti-inflammatory healing.

Ashtanga Hridayam — Kaumarabhritya

Dedicated neonatal care chapter has Ayura-Ghrita and sesame oil for daily application on newborn skin — documenting barrier protection, microbiome seeding, and deep cellular nourishment from birth.

The Sushruta Samhita

Foundational Ayurvedic text detailing neonatal care—validates cow ghee and botanical actives like turmeric, sesame, and herbal powders for antimicrobial protection, wound healing, and skin regeneration in the newborn.

Safe. Certified Organic. Verified at Every Step.

global Quality Standards

ORGANIC

Organic Certified Facility

FDA

FDA Compliant

GMP

GMP Certified

ISO

ISO Certified

100% NATURAL

DERMA TESTED

Dermatologically Tested

Maaiee products are manufactured in facilities certified by COSMOS Organic and USOCA, following internationally recognized standards for organic cosmetic manufacturing. They are also produced in FDA-registered, GMP and ISO-certified facilities. Every formulation is dermatologically tested, free from parabens, mineral oil, sulphates, and synthetic fragrances, and is suitable for newborns from 0 months.

COSMOS Organic Standards Charaka Samhita Pure Cow Ghee Dermatologically Tested Doctor Co-Created GMP + ISO + FDA Compliant No Mineral Oil · No Paraffin Safe from 0+ Months COSMOS Organic Standards Charaka Samhita Pure Cow Ghee Dermatologically Tested Doctor Co-Created GMP + ISO + FDA Compliant No Mineral Oil · No Paraffin Safe from 0+ Months

No Nasties · Not Now, Not Ever

Everything We Refuse to Put Near Your Baby

Delicate baby skin requires careful formulation choicesMaaiee's Organic certified Manufacturing help ensure carefully formulated baby care designed for delicate newborn and infant skin.

1,300+ Synthetics Avoided Under COSMOS Organic

Parabens

Sulphates (SLS/SLES)

Mineral Oil

Silicones

Talc

Phenoxyethanol

Synthetic Fragrances

Artificial Colours

DEA / TEA

Formaldehyde-Releasers

PEGs & Polysorbates

GMO Ingredients

What's actually inside Maaiee instead

Pure cow ghee (Ayur-Ghrita) as the hero emollient. Classical Ayurvedic herbs — Brahmi, Neem, Calendula, Dasapushpadi — sourced organically. GMP + ISO pharmaceutical-grade facility. Every ingredient chosen for function and safety.

Key Ingredients

Ayurveda infusion inside

Thoughtfully formulated with Ayurvedic slow heat infused oils, microbiome-supporting pre- & post-biotics, and botanical actives to provide gentle daily care for delicate baby skin

Golden Emollient

Desi Cow Ghee

The supreme Snehana of classical Ayurveda. Rich in butyrate and short-chain fatty acids traditionally used to nourish, protect, and strengthen newborn skin.

Antimicrobial Shield

Sesame Olive Coconut

Classically validated in Abhyanga practice. Lauric acid content traditionally associated with natural antimicrobial and barrier-sealing properties on infant skin.

Itch Relief · FDA-Recognised

Oatmeal

An FDA-recognised skin protectant. Clinically used to calm inflammation, relieve irritation, and reduce transepidermal water loss in sensitive infant skin.

Prebiotic Microbiome Care

Chicory Root FOS

Fructooligosaccharides from Chicory Root support the growth of beneficial bacteria in the diaper zone — helping maintain a healthy skin microbiome from within.

Soothing · Vedic Botanical

Kusha Grass

A sacred Ayurvedic botanical traditionally used in neonatal formulations for its skin-soothing and cooling properties in classical Kaumarabhritya practice.

Anti-Inflammatory

Haridra

Classical in Charaka Samhita and Sushruta Samhita for anti-inflammatory and healing properties. Traditionally used in Ayurvedic formulations for wound comfort and skin repair.

Skin Support

Nettle

Traditionally used in Ayurvedic and herbal preparations for its gentle supportive action on inflamed or irritated skin in the diaper region.

Calming · Anti-Inflammatory

Calendula,Chamomile,Lavender

Anti-inflammatory with saponins and flavonoids. Soothes eczema-prone baby skin and nappy-area redness.

Neonatal Protectant

Wheatgerm Shea Butter

Supports the skin's natural moisture barrier and helps prevent dryness in the diaper zone.

The Honest Comparison

Why Ayura-Ghrita Is Different

Most diaper creams create a barrier. Ayura Ghrita seeds the microbiome.

Feature	🌿 Maaiee	Others
Organic Certified Facility	✅ Yes	❌ Rarely
M.Pharm Formulated	✅ Yes	❌ No
Doctor Co-Created (Family Medicine)	✅ Yes	❌ Rarely
Pure Cow Ghee (Ayurvedic)	✅ Hero Ingredient	❌ Synthetic Emollients
Parabens / Mineral Oil / Sulfates	🚫 Zero — None At All	⚠️ Often Present
GMP + ISO + FDA Compliant	✅ All Three	❌ Sometimes One
Dermatologically Tested (0+ Months)	✅ Yes	⚠️ Check label

Organic Certified Facility

🌿 Maaiee ✅ Yes

Others ❌ Rarely

M.Pharm Formulated

🌿 Maaiee ✅ Yes

Others ❌ No

Doctor Co-Created (Family Medicine)

🌿 Maaiee ✅ Yes

Others ❌ Rarely

Pure Cow Ghee (Ayurvedic)

🌿 Maaiee ✅ Hero Ingredient

Others ❌ Synthetic Emollients

Parabens / Mineral Oil / Sulfates

🌿 Maaiee 🚫 Zero — None At All

Others ⚠️ Often Present

GMP + ISO + FDA Compliant

🌿 Maaiee ✅ All Three

Others ❌ Sometimes One

Dermatologically Tested (0+ Months)

🌿 Maaiee ✅ Yes

Others ⚠️ Check label

Why no zinc oxide? Most conventional diaper creams rely on zinc oxide as a physical barrier — effective short-term, but drying with repeated use. Maaiee uses organic actives that restore the microbiome and lipid barrier at a deeper level, appropriate for daily preventive use.

The Science

Why This Formula Works — At a Cellular Level

Three simultaneous mechanisms that address diaper rash at its root — not just the visible symptom.

Desi Cow Ghee

The neonatal stratum corneum has an underdeveloped lipid bilayer — moisture escapes and irritants penetrate. Ayura-Ghrita's butyrates and fat-soluble vitamins A, D, E, K directly replenish this barrier matrix, sealing skin within hours of application.

Lipid Barrier Restoration

Microbiome Rebalancing

Frequent diapering and wipes strip the skin's protective flora allowing pathogenic bacteria and Candida yeast to colonise. Prebiotic Chicory Root Inulin/FOS selectively feeds Lactobacillus strains — restoring the microbial ecosystem that prevents and clears rash.

Chicory root & Oats

Anti-inflammatory Action

Kusha grass Darbha & Colloidal Oats (Avena sativa) contain avenanthramides — FDA-recognised skin protectants — that calm active irritation on contact.

Turmeric Calendula

THE KAUMARABHRITYA WAY

The 3-Step Diaper Protection Ritual

Classical Ayurveda for neonatal skin care. Three minutes of intention. A microbiome protected from day one.

~1 minute

Cleanse & Pat Completely Dry

Gently clean baby's diaper zone with lukewarm water or a soft wet cloth at every change. Pat skin fully dry — never rub. Every skin fold must be dry before application. Moisture trapped under a barrier cream worsens rash.

💛 Check all skin folds — inner thigh, lower belly crease, under the bottom. Dampness here is where rash begins.

~1 MINUTE

Ayura Ghrita

Place Smooth a even layer across the full diaper zone. No rubbing. No pressure.

💛 Let AyuraGhrita Cream Absorb before putting Diaper Again.

EVERY CHANGE

Let the 7-Fold System Work

As you fasten the fresh diaper, all seven actives are already at work — AyuraGhrita sealing the barrier, Chicory FOS feeding the microbiome, Colloidal Oats calming irritation, Calendula supporting healing. Used at every change, Ayura Ghrita shifts from treating rash to preventing it altogether.

💛 Do not skip overnight. The longest diaper wear happens at night — this is when barrier protection matters most.

✦ Certified Organic Facility

●

✦ Pharmaceutical-Grade Formulation

●

✦ Doctor Co-Created

●

✦ Safe from 2 Weeks

Complete the Kaumarabhritya Daily Ritual

Every Nappy Change is a Healing Ritual. Ayura Ghrita Makes It One.

The nappy area is the most exposed, most vulnerable skin on your baby's body. Seven precisely chosen actives — barrier, prebiotic, anti-inflammatory, calming, healing, nourishing — working simultaneously so no rash wins.

🌿 Poshan Amrit — Massage Oil 💧 Anmira Anaya — Head-to-Toe Wash 🧴 Komal Ameya — Baby Lotion ✨ Ushira Haridra — Talc-Free Powder

Shop Complete Skincare Range View Gift Hampers →

Your Questions, Answered

Everything Parents Ask First

Questions. Honest science. No marketing fluff.

01 Is Ayura Ghrita safe to use on newborn skin from birth?

Yes. Maaiee Ayura Ghrita Organic Baby Diaper Rash Cream is dermatologically tested and suitable for newborns from birth (0+ months). Inspired by Kaumarabhritya, the Ayurvedic science of infant care, it is formulated with Pure Cow Ghee (Ayur-Ghrita), pre- & post-biotics, and soothing botanical ingredients to help protect the delicate diaper area while supporting the baby's natural skin barrier and microbiome. It is free from mineral oil, petrolatum, parabens, sulphates, silicones, zinc oxide, phenoxyethanol, and synthetic fragrances, making it gentle for everyday diaper care.

✓ 0+ Months · Dermatologically Tested

02 How is Ayura Ghrita different from regular zinc oxide diaper creams?

Most diaper creams use zinc oxide or petroleum jelly as a single-layer barrier. Ayura Ghrita works across seven mechanisms simultaneously — restoring the lipid barrier with Ghee, seeding beneficial microbiome bacteria with Chicory Root FOS, calming inflammation with Colloidal Oats and Turmeric, providing antimicrobial support with Tulsi and Coconut Oil, and supporting tissue healing with Calendula.

Pure Cow Ghee · GMP + ISO

03 Can I use Ayura Ghrita for every diaper change or only when rash appears?

Ayura Ghrita is designed for both prevention and healing. Used at every diaper change as a protective layer, it helps maintain the skin's natural barrier and microbiome before rash develops. When rash is already present, it supports calming, soothing, and barrier restoration with every application.

04 Does Maaiee Ayura Ghrita help protect against diaper rash?

Yes. Maaiee Ayura Ghrita Organic Baby Diaper Rash Cream is formulated to help protect against diaper rash by creating a breathable moisture barrier while supporting the baby's natural skin barrier and skin microbiome. Enriched with Pure Cow Ghee (Ayur-Ghrita), pre- & post-biotics, nourishing plant oils, and soothing Ayurvedic botanicals, it helps comfort delicate skin, reduce moisture-related irritation, and keep the diaper area soft and healthy with every diaper change. Suitable for newborns from 0+ months.

05 What if my baby has sensitive or eczema-prone skin?

Maaiee was formulated specifically with sensitive and eczema-prone infant skin in mind. Every known synthetic irritant is excluded — no sulphates, no synthetic fragrance, no dyes, no parabens, no silicones. Pure cow ghee naturally restores the skin lipid barrier. Calendula and Chamomile are among the most researched botanicals for soothing reactive skin. If your baby has diagnosed eczema, we still recommend a small patch test first.

Eczema-Friendly · Calendula · Chamomile

The Short Answer